Wednesday, November 27, 2013

Week 8: Many Thanks

Happy Thanksgiving, everyone!

I, like most people, have so much to be thankful for this year. I have completed one successful internship, traveled all over the country, have a job that I love and a second internship that has been more than I could have ever imagined.

I have a fantastic home, a wonderfully supportive family and friends I could not live without. Like I said, so much to be thankful for this holiday season!

This week is a short one here at Carolina PR. The office is quiet and everyone is huddled in his or her office to stay warm, if they aren't already home enjoying the holiday.

I learned quickly that quiet doesn't mean boring. In my case it meant just the opposite.

One of our clients is participating in the Novant Health Thanksgiving Day Parade and we designed and produced a parade banner for them.

When the banner was delivered and opened we got a surprise - it was a hanging banner and not a walking parade banner. That meant it was time to get creative...

After brainstorming and conferring with some knowledgeable people, I headed to the local Lowe's Home Improvement store with a list.

When the banner was redelivered yesterday (it was sent back for some alterations after the mishap was discovered), we turned the conference room into a craft area and, after some creative thinking, soap, and water and too much fun, we were able to rectify the issue and make the banner 100% parade-worthy.

Public relations isn't all reading and writing. Sometimes, it requires creative problem-solving and a little construction know-how.

Now, what kind of holiday would it be without a little Charlie Brown? I found this article on PR Daily; it just seemed fitting to incorporate a little wisdom from Chuck on Thanksgiving Eve - especially after yesterday!


By Alan Pearcy


See you in December!
Until next time,
Erin

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